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Your brand or business is in a digital market where everyone tries to get the attention of consumers, so it is not enough to have a good product; You need a strategy that

In favor of transparency, Amazon has introduced traffic data and conversion into its central vendor platform, a new functionality that allows brands to access key metrics

Optimizing investment return (ROI) is something like reaching the Holy Grail. Thanks to the abundance of data, we can now make decisions that really enhance our campaign

When selling online, one of the most complicated parts is to decipher how each interaction influences the client's decision. From that first announcement that attracts your attention to

In June 2022, Amazon launched an innovative tool: Amazon Marketing Stream, designed to provide performance reports of advertising campaigns almost in real time. This

Amazon has established itself as one of the main windows for brands that seek to reach a global audience. However, with millions of available products, highlight in EST

Amazon is one of the largest and most popular electronic commerce platforms, and for sellers, having well -maintained products listing is essential for success. P

For Amazon, attracting new clients has become a war against other large players (Temu, Shein, Tiktok Shop) in which they don't want to lose. For years, one of the main tools

In Amazon, capturing customer service is just the first step. Maintaining that attention and turning it into sales requires intelligent and effective marketing strategies. One of the H

One of the most innovative solutions that has emerged in the field of electronic commerce is the Amazon Subscribe & Save program. This service offers users the possibility of